On 8 September 2025, Brave Bison, a digital media and content leader, announced the acquisition of MTM Consultancy in a deal worth up to £12 million. The strategic buy will complement Brave Bison’s service provision capabilities in digital strategy, content marketing, and creative consultancy, setting the company up for faster growth in a more competitive digital media environment.
Strategic Rationale Behind the Acquisition
The acquisition of MTM Consultancy is indicative of Brave Bison’s drive to increase its skill in digital marketing and consultancy services. MTM Consultancy is a specialist in delivering strategic digital solutions, creative content production, and data-driven marketing strategies to diverse portfolios of clients ranging from high-profile brands to rapidly growing companies.
By bringing MTM’s consultancy strengths into its current list of offerings, Brave Bison hopes to present a holistic digital solution, bringing together content creation, social media management, and strategic advisory in one place. The transaction is being done as an acquisition worth up to £12 million, with performance-based earn-outs tied to future growth milestones.
Doubling Down on Digital Services in an Expanding Market
The industry for digital marketing and media is growing faster and faster, fuelled by the rising relevance of online presence, social media participation, and information-driven decisions. Small, medium, and large-sized businesses alike are looking for specialist partners who have experience with the intricacies of digital strategy, content creation, and people’s engagement.
Brave Bison’s acquisition of MTM Consultancy places the firm well to address growing demand for digitally integrated services. With MTM’s solid consulting experience, Brave Bison is now in a position to deliver upgraded strategic advice to clients, aiding them in maximising digital advertising expenditure, enhancing brand positioning, and maximising return on investment.
Advantages for Clients and Market Positioning
Both Brave Bison and MTM Consultancy clients will benefit from the wider service offering. MTM’s consultancy skills will be supplemented by Brave Bison’s digital content creation and social media management services to give clients a comprehensive experience from strategy through to delivery.
For organisations looking to navigate digital change, this acquisition opens up end-to-end solutions supported by data analysis, creative talent, and sector knowledge. Organisations now have access to more focused marketing, performance-driven content, and scalable digital campaigns aligned with particular business objectives.
The acquisition has been viewed by industry commentators as a shrewd move to bring together digital media services under one roof, providing Brave Bison with an advantage over stand-alone agencies and smaller consultancies.
Growth and Revenue Outlook
The acquisition will be positively contributing towards Brave Bison’s future revenue growth and profitability. With the inclusion of MTM’s high-value consultancy contracts and new client base, Brave Bison will be able to consolidate its market position in the digital services sector.
The £12 million transaction involves both initial payments and performance-based earn-outs, making sure that the acquisition fits into long-term strategic goals. The management of Brave Bison has stressed that the move fits into the company’s ambition to become a full-service digital partner for brands aiming to succeed in the digital economy.
Industry Trend Towards Consolidation
The MTM Consultancy buy is an example of a wider industry movement towards consolidation among digital media and marketing agencies. With firms under greater pressure to provide all-encompassing digital solutions, consultancies and agencies are merging to provide fuller, data-driven, and innovative service offerings.
Experts forecast more mergers and acquisitions within this arena as companies remain focused on digital transformation strategies, especially around social commerce, influencer marketing, and data analytics-informed campaign optimisation.
Conclusion
Brave Bison’s takeover of MTM Consultancy for up to £12 million represents a major milestone in building its portfolio of digital services. The strategic acquisition helps Brave Bison strengthen its capabilities to provide end-to-end digital solutions, bridging creative content, strategic consultancy, and social media expertise.
With the rapidly changing nature of the digital marketing environment, the combined strengths make Brave Bison better equipped to support its expanding customer base, pursue new market opportunities, and fuel future growth. The acquisition demonstrates the strength of combined digital strategies in the modern-day competitive business landscape.
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